[These are extracts from the original article]
Entering her office, a warm smile greets you, no doubt coming from the heart. “She’s a good person”, you instinctively recognize.
It’s been a little more than a year since Danubia Farias took over the General Manager duty at Voxx Studios, and her personality is felt in the way she organized her office, but most importantly, in the company’s identity. Truth be told, besides its four founders and the initial General Manager, nobody else knows Voxx better than Danubia.
In the span of her first three American years, the architect who had become Business Manager in Brazil, learned to translate and adapt scripts for lip-sync dubbing, coordinate voice recording productions, until she finally became a producer. A fine producer, to be more precise. When she left Voxx for a multinational localization company, she was a widely appreciated professional, both in the US and abroad, loved by the entire Voxx family, team, and talent.
“Since becoming a leader at Voxx, I realized that in most of my business meetings with other executives, I am the only woman. While I wonder how come that continues to be our reality, I also acknowledge the positive side that I am the one woman who is breaking the male dominance.”
In her first year as General Manager, Danubia led a complete transformation of Voxx workflow, organigram, and financial processes. The company doubled its revenues compared to the last year before Covid. The first six months of 2023 are in line with our projections and include other changes Danubia is implementing in Marketing, PR, and international sales.